We, FreakOut are the first DSP（Demand Side Platform） in Japan, and have the largest impressions at present.
We started the DSP business in 2010, and expanded our business into DMP（Date Management Platform） and Native Ad Network. We continuously grew and listed on the Tokyo Stock Exchange Mothers in June 2014.
After 6 years from foundation, we have 7 bases, the head office in Tokyo, and branch offices in Osaka, Jakarta, Singapore, Bangkok, Istanbul, Taipei with more than 150 employees in all. We are the global marketing technology company developing toward Asian market.
As technology advances and computers learn to perform tasks with greater efficiency, computers have created a work-style revolution. By letting computers do what they are very good at, we, humans can have surplus time to commit to our creativity.
Our mission is that though the use of our technology, people will have more time to dedicate to their creativity. We believe that we can make this world more creative by making the best possible use of technology and humans’ creativity.
FreakOut leads this new movement with advanced technology.
We keep creating better value in the world.
Founder&Global CEO FreakOut Holdings, inc.
Indonesia boasts the world's fourth-largest population, and although it doesn't even have a 20% smartphone adoption rate, it ranks eighth in the number of phones in use, and it is thought that it will reach fourth place by 2018, breaking the 100 million mark. Everyone have no doubt about mobile business potential.
However, we're afraid that the ecosystem in the mobile advertising business is going to die. Along with the penetration of mobile devices, the amount of attention to mobile marketing has been increasing on day by day, but mobile advertising methods have left the users. Everyone's tiny smartphone screen is flooded with flashy and annoying ads created to grab their attention. As a result almost all people now feel that "advertising is disturbing". Now it’s time to reconsider about a better mobile user experience as well as profitability of advertising.
To resolve this problem, we believe that we need a platform which can provide a better mobile experience for user, a new-way to monetise media, and a high-quality marketing solution for advertiser. And we believe the answer is native advertising. Our mission is to create a better ecosystem on mobile advertising with this native advertising platform that can reach Indonesia and the rest of Asia as well.
Our business advantage is the software that is developed by talented engineers. All staff, with a point of view of product improvement, engaged in strong product development.
Making a strong corporate brand, we will get in a unique position in the market without competition.
We will always create and provide a new value in response to changes in the world. To grow and create a new market, we move flexibly and speedy.
We are open minded emvironment. We always seek new ways of doing things to change the world.
We are industrious. We get a great achievement by building up small efforts.
"Hike" is the Ad Network focusing on smartphone In-feed style Native Ads.
Nowadays, the point of contact with the information is shifting to mobile.
It might be able to exceed revenue and preserve user experience by using this ad format which has similar format with contents.
“Hike” is using a similar frame or layout to match website’s or app layout because user feel annoying against the banner ad formats.
Examples of native ads are social media sites such as Facebook and Twitter (with the word “sponsored” on) Native ad is specifically displayed between content and is fitted to the tone and manner of the publishers website or layout.
Hereby it perfectly blends into to the content around it.
Both Publisher and Advertiser can get profits efficiently from mobile traffic, keeping their brands with seamless and uninterrupted ads.