What do you expect if you come to the event? Do you expect that you will get some knowledge just like the event title? Have you ever felt disappointed because that event offers you the theory and testimony only? We feel you.
On HangOut with FreakOut event, we believe that the experts can share their story and experience, also with the emotional value they offer. We present you figures from well-known companies, figures behind insane ideas and good campaign executions ever you might know before.
Our first project in the early of 2017, we present speakers from 3 different business areas, which may be familiar to you. Bringing hot issues and combine them into a full story of an inspirational case study, we proudly present the theme:
“How to Play with Content Marketing in Mobile Era”
“Banking is necessary but Banks are not”, a famous quote from Bill Gates. In this digital era, we can’t measure a bank from how many ATM it has, but how far and effective it can reach its users, in their smartphone for example. So the question will be, How does DBS Bank do interaction with millennial generation (also known as a mobile internet friendly generation) as one of its markets through content marketing?
E-commerce nowadays is one of business areas that become the center of attention in Indonesia. From 26,2 million e-commerce (Badan Pusat Statistik Indonesia Data), you may remember only several brands. Have you ever done the transaction in that e-commerce? How does e-commerce keep standing out among millions e-commerce in Indonesia?
Blibli.com, in this case, do anomaly approach by investing in content marketing. Why does Blibli.com do this and how does Blibli.com manage it to increase value and sales? We will listen to their explanation about content marketing for e-commerce in HangOut with FreakOut this January!
Now, everyone can be a media or even make their own media. There are millions of information every day and it is not easy to get attention from the readers.
As one of the first forum pioneer in Indonesia (and also the big one), Kaskus evolves into a multimedia company. Kaskus has content information, forum, and marketplace. How does Kaskus become the biggest media that can trigger people to create content for Kaskus? We will see how this User Generated Content can affect other products of Kaskus and how Kaskus manages the user interaction, through their content gimmick.